SynthMockThe SynthMock journal
A little thought.
A better first impression.
Notes on light, movement and the choices behind a convincing mockup. Creative directions for iPhone Duo and the products you’re building.
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13–24 of 50
Motion2 min readFast Duo movement needs a place for the eye to rest
Balance a quick Expo camera move with a readable endpoint instead of making every moment of a Duo promo equally busy.
Motion2 min readA Duo fold reveal should reveal a feature, too
Give the physical opening a product purpose with a proposed compact-to-expanded feature reveal.
Camera & framing2 min readWhen to show Duo’s back, and when to return to the app
Use a rear view to establish the Duo's hardware character without letting the product story disappear.
Art direction2 min readOne Duo finish can hold a whole sequence together
Use a stable device finish as a continuity cue while the camera, fold and interface carry the changing story.
Art direction2 min readOne background can make a Duo sequence feel intentional
Build variation through camera, fold and screen content while keeping a coherent setting across a Duo motion sequence.
Motion2 min readA Duo motion brief for a notes app
An illustrative six-shot direction that moves from capturing one idea to organizing it in a wider notes workspace.
- Art direction2 min read
A Duo campaign concept for an analytics app
An illustrative screen-led direction that moves from one metric to its context without tiny dashboards or invented business results.
- Art direction2 min read
A Duo showcase for a music discovery app
Plan a cover-art-led Duo concept that expands into discovery while keeping artwork permissions and screen roles clear.
Art direction2 min readA Duo launch direction for a travel planner
An illustrative itinerary-to-planning-canvas concept with readable locations, consistent dates and a restrained fold reveal.
Art direction2 min readA quiet Duo portfolio direction for a reading app
Present a reading product with a selected title, an uncluttered open layout and original or approved text.
Art direction2 min readPresenting a photo editor on Duo
A proposed image-to-workspace direction that keeps the selected photo visible while the open screen reveals useful editing context.
- Art direction2 min read
A Duo mockup brief for a learning app
An illustrative lesson-to-workspace concept that explains a learning interface without making unsupported educational claims.
Put the idea into motion
A good starting point
makes room for your work.
Explore the Duo collection, choose a scene and bring your own screens.