SynthMockThe SynthMock journal
A little thought.
A better first impression.
Notes on light, movement and the choices behind a convincing mockup. Creative directions for iPhone Duo and the products you’re building.
Find your next step
All stories
37–48 of 50
Camera & framing2 min readAvoid misleading scale in a Duo product presentation
Use consistent camera and framing when comparing Duo layouts, and distinguish an expressive render from a physical size reference.
Projects & templates2 min readA Duo mockup and an interactive prototype answer different questions
Separate visual presentation, scripted motion and working interaction when choosing evidence for a Duo product idea.
Projects & templates2 min readWhat to include in a Duo creative handoff
Package source artwork, scene references, output specifications and review notes so another creator can continue the campaign confidently.
Projects & templates2 min readWhy a reusable Duo template needs a clean starting state
Design a Duo template around replaceable sources, coherent motion and clear naming so another creator can make it their own.
Projects & templates2 min readPreview, edit, export: setting clear expectations for Duo templates
Understand the different roles of public template previews, owned projects and paid native exports before preparing a campaign.
- Motion2 min read
Review a Duo storyboard before committing to the final render
Use a compact shot sheet to review product information, continuity and framing before polishing a Duo sequence.
Art direction2 min readFour visual mistakes that weaken a Duo promo
Diagnose tiny interfaces, clipped hardware, flat materials and unmotivated camera movement before adding more polish.
Export & delivery2 min readChoose a Duo still or an animated mockup for the job
Decide whether a Duo presentation needs movement by comparing the message, viewing context and delivery requirements.
- Projects & templates2 min read
A final quality review for a Duo campaign
Review the finished source, scene, motion and delivery files in a deliberate order before publishing a Duo campaign.
Other devices2 min readChoose a laptop or tablet mockup for a web product
Select the device context that matches your product's task and input expectations, rather than choosing hardware only for its silhouette.
Other devices2 min readWhat makes a desktop dashboard mockup readable?
Present a dashboard on a MacBook or Pro Display XDR with a clear information hierarchy and useful detail at the final display size.
Other devices2 min readThe art of a glanceable wearable mockup
Give an Apple Watch Ultra 3 presentation one clear message while keeping the case, band and source interface in balance.
Put the idea into motion
A good starting point
makes room for your work.
Explore the Duo collection, choose a scene and bring your own screens.